During the past decade there have been many changes in the perfumery industry which are not so much due to the discovery and application of new raw materials, but rather to the astronomic increase in the cost of labour required to produce them. This is reflected more particularly in the flower industry, where the cost of collecting the blossoms delivered to the factories has gone up year after year, so much so that most flowers with the possible exception of Mimosa, have reached a cost price which has compelled the perfumer to either reduce his purchases of absolutes and concretes, or alternatively to substitute them from a cheaper source, or even to discontinue their use. This development raises an important and almost insoluble problem for the perfumer, who is faced with the necessity of trying to keep unchanged the bouquet of his fragrances, and moreover, to ensure no loss of strength and diffusiveness. Of course, this problem applies more especially to the adjustment of formulae for established perfumes, because in every new creation the present high cost of raw materials receives imperative con- sideration before the formula is approved.
Meet the Magic Bag Nounours (teddy bears). The Magic Bag Nounours (noo-noorss) live in a magic bag and at the bottom of this 'sac magique' there is a magic cave. The gang - Granville, Moucheboeuf, Jolie Holly and Trixie Tricolore - have been invited to Mooey Vache's birthday, but they need to get ready and buy a present on the way. Come and join them as they head to the party! The Magic Bag Nounours is a fun 'Franglais' story book aimed at 3-5 year olds. With the help of the many catchy and easy-to-understand tunes and chants, children will learn lots of simple - but very useful - French words and phrases. Adults might find it improves their French vocabulary too! The Magic Bag Nounours is the perfect story for budding little linguists who want to learn French and have fun in the process.
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